The color of lighting used at an event can affect how a person interacts with the message. Is this statement true or false?

The statement is true because the color of lighting can significantly influence a person's emotional response and perception of a message during an event. Different colors evoke distinct feelings; for example, blue light can create a calming effect, while red can generate excitement or alertness. This psychological impact can enhance or detract from the effectiveness of the message being communicated. Effective use of lighting in an event can help set the mood, draw attention, and reinforce key themes, making it an essential element in the overall presentation strategy.

This understanding applies across various settings, not just large venues or specific types of presentations, emphasizing the universal role of lighting in communication, regardless of the scale or format of the event.