Which of the following can help to reduce customer objections?

Providing transparent information about the product is a key strategy for reducing customer objections. When customers receive clear, honest, and straightforward information, they are more likely to feel confident in their purchasing decisions. Transparency helps build trust between the seller and the customer, as it demonstrates that the seller respects the customer's need for information and is not trying to hide any potential drawbacks or limitations of the product.

In contrast, making promises that cannot be kept can lead to disappointment and distrust if the product does not live up to those claims. Using complex jargon can confuse customers, making them hesitant to commit due to a lack of understanding about what is being offered. Focusing solely on product specifications neglects the broader context of customer needs and concerns, which can lead to objections if the customer feels their individual requirements are not being addressed. Therefore, transparent communication is an effective way to address and mitigate objections by fostering a positive relationship with the customer.